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Office hours for partners: Marketplace Rewards for FY26
Software development companies and channel partners selling through the marketplace - don’t miss our first office hour session of the new fiscal year, July 31 at 8:30 am PDT. We will be sharing an update on Marketplace Rewards for channel partners, which is now generally available for FY26. We will also cover: ▪️Marketplace Rewards benefit tiers and changes from the pilot program ▪️Essential tips for utilizing Microsoft Azure Sponsorship to win multiparty private offer deals ▪️Lessons learned from successful partners This session will also feature a live Q&A. Register here.
REMINDER: Partner of the Year Award nominations are due July 18, 2025
Have you started your nomination for this year’s Partner of the Year Awards? Nominations are due a week from today, so be sure to get your nominations in on time and vie for a chance to be named the Marketplace Partner of the Year! The deadline to submit is July 18, 2025, 6:00 PM, Pacific Time. Visit the Partner of the Year Awards webpage to learn more about the awards, access the nomination tool, get tips to create a winning entry, and find answers to your questions.
Azure Marketplace - Could not Create marketplace item
I am trying to create a marketplace offering on Azure. After successfully going through the publishing process, when I click on my offering I just see this: The "Preview" works fine though. I uploaded an app icon which shows in the preview, so not really sure what Gallery item it's asking for.ISV Success FAQ: Are their limitations for use of the Azure Sponsorship credits?
Q: Are their limitations for use of the Azure Sponsorship credits (offered as part of ISV Success)? A: Azure Sponsorship must be used within 12 months of joining the ISV Success program. Due to current technical limitations Azure Sponsorship also can not be used on Microsoft Customer Agreements (MCA) or Cloud Solution Provider (CSP) agreements. Azure Sponsorship also can not be used to purchase Reserved Instances (RI) or (Reserved Capacity (RC). Note: this FAQ is relevant to participants in ISV Success. Learn more about ISV Success here.Marketplace Cashflow Management
A new one on me, but one to watch for if you haven't yet yourselves encountered it: Back in April, we created an Azure Marketplace private offer for an enterprise customer Customer has a MACC; but instead of their EA number, they gave us a subscription ID with the explanation they separate their internal consumption from Marketplace purchases Customer waited until 2 May to purchase their private offer Seemed innocuous at the time, but . . . the combination of purchasing under a subscription ID + waiting until early in a new month to execute the purchase = the transaction not landing on their Microsoft Azure bill until June. Which in turn means they don't have to pay Microsoft until July. Which in turn means we don't receive our payout until August. Or maybe September. Clever, eh? Good for the customer's cash flow. Less good for ours. Some customers are getting wise to the nuances of Marketplace billing and payment cycles, so be wary of the impacts on your cashflow! #MarketplaceChampions #SponsoredCustomer office hours: FinOps and the Microsoft marketplace
Invite your marketplace customers to join us live on July 30th as Kristyn_Maddox talks through how the marketplace supports FinOps practitioners to optimize cloud and AI workloads. Learn strategies on how to unlock faster time-to-value by using the marketplace to source thousands of pre-vetted solutions that accelerate AI transformation while better managing technology spend. Note: while this session is geared towards customers, partners are also welcome to attend. Register here.
